Custom tape measures are bendable rulers that display linear measurement lines to enable the user to accurately measure both size and distance. The most common users of them are trainers for athletic teams and tailors. During the tournaments for shot put, hammering, or javelin, these tape measures are used to determine the distance that each participant has thrown their shots. These items are risk-free and not difficult to put to use at all. These wholesale promotional tape measures are purchased by a wide variety of tailoring businesses and fashion brand firms so that they may record body measurements and create distinctive outfits.