Magento is an eCommerce platform built on open source technology, which provides online merchants with a flexible shopping cart system, as well as control over the look, content, and functionality of their online store. Magento offers powerful marketing, search engine optimization, and catalog-management tools. Magento's ability to scale allows shops with only a few products and simple needs to easily expand to tens of thousands of products and complex custom behavior without changing platforms. It offers a variety of plug-ins and themes which can easily enhance customer experience. There are a lot of aspects to the online store which need to be configured, and how well that is accomplished is often dependent on business acumen.
Benefits:
- Easy to install and add additional layouts and plug-ins
- Open source technology that offers flexible, scalable eCommerce
solutions
- Effective and cost sensitive program
- Allows for various discounts and promotions during checkout
- Provides more than 50 payment gateways
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