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Maori Radio Station

• Posted by Waatea News December 9, 2021 Filed in Other #Maori Radio Station  19 views
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  UMA Broadcasting Ltd was established in 1999 by the Urban Māori Authorities, namely the Manukau Urban Māori Authority and Te Whanau a Waipareira Charitable Trust, as an entity to seek, foster and develop opportunities for urban Mâori in broadcasting. Since its inception UMA Broadcasting has set up the Māori radio station in Tamaki Makaurau Te Reo Irirangi o Waatea (Waatea 603am) and is a key stakeholder with the 96.6 FM frequency which George FM broadcast off in Tamaki.
  
  Essentially both stations were set up as vehicles to deliver the UMA Broadcasting vision. “The promotion, retention and enhancement of Te Reo News Māori me oona tikanga for an urban Māori and non Māori audience.” Within the context of this statement, UMA Broadcasting recognizes its main imperative to foster amongst Māori and non-Māori positive attitudes towards, and accurate beliefs about the Māori language and living culture, so that Māori-English bilingualism becomes a valued part of New Zealand society.
  
  The organisation also recognises and acknowledges that English is the first language for the vast majority of Māori and therefore we have made a conscious decision to programme a radio station that meets the needs of everyone in English and Te Reo Māori.